Monday, January 5, 2015

Can A Long Island Advertising Agency Assist NXT?

By Robert Sutter


NXT is a brand that, in my view, many professional wrestling enthusiasts have invested themselves in. Even though it may be considered to be nothing but a training ground for up-and-coming athletes, it has definitely held its own as a show that fans can legitimately enjoy. Its awareness is limited, though, and I cannot help but feel as though a Long Island advertising agency can prove to be quite useful. In order for this to be done well, these ideas should be taken into heavy consideration.

NXT is an exclusive show for WWE Network subscribers, and to say that it has become popular would be an understatement. In fact, I am sure that anyone will immediately see this, since there is a high level of talent amongst those who the general wrestling fan would consider to be rookies. However, these individuals are given a broad TV-like platform to work off of, which has only enhanced their skills. What about some of the methods that WWE has used to bolster marketing?

A number of months ago, an NXT tag team was featured on WWE RAW, for the purpose of hyping a live special on the former brand. This wasn't a throwaway match, either, as the four individuals in said contest were given ample time to work with one another. They also received a positive reaction from a crowd that, for the most part, had little idea of who these men were. I am sure that few can argue with the fact that WWE has pushed NXT reasonably well but I'm of the opinion that it can be pushed more.

If you ask me, I believe that it's important for WWE to create advertising outside of its own material, which has been a big point of contention for me. Why continually address your own audience while there are non-fans who may enjoy the content if they give it a chance? To do this, NXT can be highlighted, which I'm sure that any Long Island advertising agency can prove to be effective at. This is just one idea that can be suggested by reputable firms along the lines of fishbat.

It's easy for me to enjoy NXT and I find it to be the best produced wrestling show in the world right now. Not only does it possess content that's easy to get engaged in but it has the feeling of an independent show with a more intimate vibe. This personal feeling is one that's exclusive to a select few promotions and you can be certain that NXT is one of tem. Even though it has reached quite a bit of success, I am sure that it can reach even more in due time.




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